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The Open World Championships were EPIC! World Records, surprise wins, personal PRs, lifetime goals achieved. You name it, there was a lot to digest! Check out our favourite moments below: Joy Nnmani, 57kg class. Gold Medal Overall This woman needs no introduction, and she brought the heat last week in Lithuania! Joy was involved in one of the most intense battles of the competition with the Italian Sara Naldi. Going head-to-head, Joy had 28kg to make up when it came to the deadlifts, and the improbable is never ruled out when it comes to Joy’s Deadlift. But she did not...

With IPF Worlds just around the corner, the A7 Family will be out in force, looking to go head to head with the best in the World! Join us next week to support everyone out in Germany…  Joy’s return to the 57kg class is going to be a big one! After crushing the British Champs earlier this year. We are always in awe of Joy's nerves of steel and epic performances in the past. We know that 2025 will be no different! Joy lifts off Tuesday 10th June, 19:00 CEST  Use code "JOY" on our site to show your support and...

A7 x Sweden Powerlifting — A New Era 🇸🇪 We are proud to announce a new era of powerlifting in Sweden with our partnership with the Swedish Powerlifting Federation. Why Is This Big News? 🗞️ Together, A7 and the Federation will enhance every Swedish lifter's experience - from first-time sub-juniors to world champions. We'll be supporting athletes at all levels - from cellar to championship - supporting local club meets and regionals, innovating for Nationals to create a world-class powerlifting event, and helping Team Sweden perform at its best. What to Expect? 💭 Watch out over the coming days, weeks,...

"GREATNESS DOESN'T JUST HAPPEN" Jennifer Thompson is a 11 x IPF World Powerlifting Champion plus more in other federations and holds the world record of 145.5kg in her weight category for bench press. Click the video below to hear what powerlifting means to Jen...    WHAT IS "DEMAND GREATNESS"? Demand Greatness is more than just a phrase; it's a mindset, a lifestyle, and a call to action. It's about setting high standards for yourself and refusing to settle for anything less than your best. It's about challenging the status quo, embracing challenges, and continuously striving for improvement in all areas...